Headlines & Deadlines
April 17, 2014
• A member benefit of the Pennsylvania NewsMedia Association


News You Need
Poynter’s Kelly McBride to speak at PA Press Conference

Join us May 30 – 31 at The Penn Stater in State College as we “equip the modern journalist” at the 2014 Press Conference.

Don’t miss the opportunity to hear from guest speaker Kelly McBride with Poynter Institute, Friday, May 30 at 9:30 a.m. She will set the tone of the conference with an informative session on how journalists, and newsrooms, can adapt to the needs of the modern audience. McBride is a writer, teacher and one of the country’s leading voices when it comes to media ethics. This special workshop is sponsored by the PNA Foundation Fellows Fund for the Future.

The conference registration deadline is May 23. To view the conference program or register online, visit the PNA website.

Also, be sure to make your hotel reservation! The deadline is Tuesday, April 29. After this date, rooms are subject to availability, and the group rate cannot be guaranteed. To secure your hotel room, please call the reservations department at (800) 233-7505 and mention group code PAPE14A to receive the discounted rate of $125.

Contact Kristin Bleiler at kristinb@pa-news.org or (717) 703-3069 with any questions.

PNA members: Please complete this native advertising survey

There is a lot of buzz in the news media industry about native advertising, also known as content marketing, sponsored content or advertorials. Please take a few minutes to complete this brief survey, the results of which will be shared in the Summer 2014 issue of Insight, by Friday, April 25. If you have any questions, contact Jane Hungarter at janeh@mansimedia.com or (717) 703-3041.

PNA surveys gubernatorial candidates

The PNA sent questionnaires last week to the Governor and gubernatorial candidates, asking them to provide their thoughts on a range of government transparency issues. Responses are due April 25, and all questionnaires will be posted on the PNA website as they are received. This week, we received a response from Rep. Allyson Schwartz.

PNA Member News
Owners, Guild pledge bids in IGM auction

George Norcross and Lewis Katz each pledged separately to pay at least $77 million to buy Interstate General Media, parent company of Philadelphia’s two largest newspapers, in a hearing before Delaware’s Chancery Court. The Guild has also apparently assembled a group to bid on the company that includes Raymond Perelman and others.
Read more »

See also: Perelman pledges to back union bid to buy Philly papers, website

Beaver County Times launches open records initiative

The Beaver County Times is on a mission to inform its community of readers that thousands of local, county, state and federal documents are available to the public. Open Beaver County is an initiative to provide a free online database of where to go for public records.
Read more »

York Daily Record announces session with Pa. public welfare secretary

The York Daily Record Editorial Board will meet with state Department of Public Welfare Secretary Bev Mackereth tomorrow, April 18 at 9 a.m. to discuss Gov. Tom Corbett’s Healthy PA proposal. YDR can accommodate about 20 readers to join them for this session. RSVPs are necessary to attend.

Read more »

The Indiana Gazette shines light on drug addiction

The Indiana Gazette announced a series dedicated to drug addiction. Over the next several Sundays, the Gazette will shine a light on the disease to allow readers a better understanding of what it is, how it affects both the addict and the loved ones involved, and the need for a recovery program.
Read more »

People News
Philadelphia Inquirer architecture critic wins Pulitzer

Inga Saffron, architecture critic for The Philadelphia Inquirer, has been named a finalist for the Pulitzer Prize in criticism three times, and on Monday she was honored with journalism’s most prestigious award. The Pulitzer committee wrote that Saffron’s writing “blends expertise, civic passion, and sheer readability into arguments that consistently stimulate and surprise.” Click here to see the full list of this year’s Pulitzer Prize winners and finalists.
Read more »

SPJ announces the 2013 Sigma Delta Chi Award winners

The Society of Professional Journalists announced the winners of the 2013 Sigma Delta Chi Awards, which recognize exceptional professional journalism produced in 2013.The awards date back to 1932, when SPJ first honored six individuals for contributions to journalism. Judges selected 85 honorees from nearly 1,800 submissions. Among the winners are Philadelphia Gay News' Timothy Cwiek, who won for investigative journalism for his coverage of the Nizah Morris case, and the Associated Press's Rebecca Boone, who won the public service award for coverage of the Idaho prison system. See the full list of winners here.

Erie Times-News executive editor retires

Erie Times-News executive editor Rick Sayers retired this week after 13 years as the newspaper’s top editor. His retirement caps his nearly 50-year career in the newspaper business. Sayers will be succeeded by a team of three editors: Editor/news Doug Oathout, editor/online news Matt Martin and editor/news production Pat Howard.
Read more »

Pittsburgh Post-Gazette reporter and editor dies

Alfonso X. “Al Don” Donalson, a former Pittsburgh Post-Gazette local news editor died Tuesday, April 8, 2014. He began his career as a reporter at The Pittsburgh Press in 1970. Donalson joined the Post-Gazette as an assistant city editor in 1986 and retired in 1999. Many considered him one of the best writers in town.
Read more »

David J. Butler named editor-in-chief of Digital First Media

David J. Butler, editor of the San Jose Mercury News and its sister papers, was named editor-in-chief of Digital First Media. He will oversee news and content operations at the company’s 75 daily newspapers, as well as all weekly and digital newsgathering operations.
Read more »

See also: DFM names Kevin Corrado president and publisher of New Haven Register

Legal and Lobbying
Legal Hotline

Q: Can we accept ads for e-cigarettes?

A: Yes, but e-cigarette ads should be carefully reviewed prior to publication to ensure claims regarding safety and smoking cessation are not included.
Read more »

Check out this week's PNA Legal Update

Get the latest legal and legislative news in this week's issue of PNA's Legal Update. Each week, the PNA provides a weekly supplement on case law, legislation and other legal issues affecting the industry. Click here to read this week's issue. Not a subscriber yet? Sign up here.

Association News
PNA Job Bank

The Republican-Herald (Pottsville) has an immediate opening for a full-time general assignment reporter. The ideal candidate will be able to juggle daily news coverage and general assignment reporting with enterprise.

The Centre Daily Times (State College) is also looking for a general assignment reporter. Job responsibilities include generating content for the newspaper, the website and other digital platforms. Experience with multimedia tools is a plus. Learn more about these positions and others like it at the
PNA Job Bank.

11-year-old publisher starts Central PA newspaper

The Potato News is sprouting up in Central PA. Not familiar with this new weekly print product?

Students at Harrisburg’s St. Catherine Laboure School know the publication launched by their classmate, fifth grader Alex Giorgione. The first edition of The Potato News was printed in March of this year.

Alex’s coverage focuses on national stories because he wants to educate his classmates on what he considers to be important issues that most kids don’t follow.

Why The Potato News for the publication’s name? It’s an inside joke at school. Alex isn’t sure if he wants to be a journalist when he grows up, but this well-rounded young man is certainly motivated and driven to succeed.

Reporters’ Series session: Public-Private Partnerships

House Bill 1838 was introduced with the stated goal of creating more definitive guidelines for the use of Public-Private Partnership (P3) agreements by municipalities and school districts. Learn more about P3s on May 9 at 12 noon. Only $10. Get more info online.

Don't miss NAA's new infographic: The evolution of newspaper innovation

The average adult uses four different devices or technologies to access news in a given week. In today's media landscape, readers are changing the way they access and interact with newspaper media content. Newspapers continue to innovate and transform, reaching new audiences and discovering new revenue streams. Check out this latest infographic from NAA, which explores some of the most interesting digital innovations by newspapers in the last decade, including references to The Philadelphia Inquirer. Visit PNA's Why Newspapers page to access and download even more promotional ads.

Henninger Helpful Hint – Crossword puzzles and layout

Independent design consultant Ed Henninger offers free tips and tricks for newspaper and niche publication designers each week. This week’s tip discusses crossword puzzles and how much space should be allotted for them in your newspaper’s layout. Click here to see this week's tip and more. Want a free evaluation of your newspaper's design? Contact Ed at edh@henningerconsulting.com or (803) 327-3322.

John Foust: Top ten commonly heard statements

In his latest column, newspaper advertising professional John Foust reveals the top ten statements commonly heard around ad departments that left him scratching his head. He offers rebuttals to statements like “Let’s run the ad one time to see what happens.” and “White space is a waste of money."

Read more »

Foundation News
Workshop features data journalism and SEO sessions

Find ways to reach your readers through the one-day Edith Hughes Workshop for community newspaper editors and reporters, May 1 at PNA headquarters. You’ll be informed and inspired by experienced and distinguished speakers, including Keystone Award-winning writers and editors. Only an inexpensive fee of $15. Travel scholarships are also available. Read more on our training page.

Day of golfing supports outstanding carriers

Calling all golfers! Plan to participate in the PNA Foundation Carrier Golf Outing. Play the Penn National Golf Club on May 8 and raise funds for the Newspaper Carrier of the Year Contest. Proceeds go directly to winners’ cash awards.

AAM session set for May 15

What’s new with reporting from AAM? With auditing across multiple and changing platforms, circulation managers should attend this workshop to keep up-to-date on how best to account for all audiences. This inexpensive and convenient workshop is set for May 15 in Harrisburg. Visit our website for more info.

Affiliate Member News
LMI announces new site, free access to PNA members

LocalMediaInsider has both a new site and a customized page specifically for PNA members to access LMI’s MediaExecsTech. PNA members will have free access to MediaExecsTech this year, plus two months free and a 50% discount to subscribe to all of LMI’s reports. Click here to get started.

CivicScience shares consumer and audience insights

In its newsletter, CivicScience shared the latest consumer and audience insights, made possible with the company’s InsightStore platform and its intelligent polling technology. The data company gave complimentary access to consumer and brand insights on chain restaurants, iPhone users, Twitter users, and more. To learn more about CivicScience and how you can make data like this work for you, contact John Clifford at jclifford@civicscience.com.

Corporate contracts to install SCS’s Layout-8000™

Software Consulting Services’ Layout-8000™ is now live at all 81 of Gannett’s U.S. Community Publishing Division daily newspapers and hundreds of weeklies. Seventy new sites joined the others already running Layout-8000™ in project roll-out that was on time and within budget.
Read more »



In This Issue

Training, Events & Contests

Northrop Local Government Boot Camp

April 24-25, PNA Headquarters
Learn More »

2014 Newspaper Carrier of the Year Contest Deadline

April 30
Learn More »

Edith Hughes Community Workshop

May 1, PNA Headquarters
Learn More »

Multimedia Workshop for Educators

May 3, University Park
Learn More »

2014 Carrier Golf Outing

May 8, Fayetteville
Learn More »

Reporters’ Series: Public-Private Partnerships

May 9, Teleconference
Learn More »

The Latest from AAM

May 15, PNA Headquarters
Learn More »

Advertising 201: Sales Strategy Refresher

May 20, PNA Headquarters
Learn More »

Ethics for Today’s Journalist

May 30, State College
Learn More »

2014 Pennsylvania Press Conference

May 30-31, State College
Learn More »

2014 Keystone Multimedia Workshop

June 12-14, Gettysburg
Learn More »

Sales Leadership Training

June 16, PNA Headquarters
Learn More »





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